MBA in Advertising Management and Public Relations
Catagory: Mass Communication
Course Type: Post Graduation
Duration: 2 Year
Study Mode: Regular
About Course
MBA in Advertising Management and Public Relations Course Details
M.B.A. Advertising Management & Public Relations or Master of Business Administration in Advertising Management & Public Relations is a postgraduate Public Relations course. Here, in MBA two disciplines are combined under one MBA program and are examined from a marketing perspective. In M.B.A. (Advertising Management & Public Relations) the areas covered are Public Relations (PR) in action, media relations, Public Relations in central and local government, ethics and codes of professional conduct, crisis management and sponsorships and in Advertising Management the area covered are advertising planning and budgeting, media research, consumer research, sales promotion, advertising effectiveness, advertising and society, international, multinational and global advertising.
MBA in Advertising Management and Public Relations Course Duration - 2 Years
MBA in Advertising Management and Public Relations Course Eligibility
- Aspiring candidates have had at least 50% marks at Higher & Senior Secondary level (10th & 12th).
- They should have a graduation with minimum 50% marks from a recognized University
- The Admission to the program is done through an admission test conducted by some Universities. Admission can be extended to the qualified students of MAT, CAT, XAT & ATMA.
M.B.A. Advertising Management & Public Relations Employment Areas
- Brand & Marketing
- Industrial Houses
- Public Works
- Multinational Companies
- Business Consultancies
- Tourism Industry
- Personal Business
- Educational Institutes
M.B.A. Advertising Management & Public Relations Job Types
- Junior Consultant and Sr. Consultant
- PRO/Public Relation Officer
- Receptionist
- Systems Manager
- Account Manager
- Business Development Manager
- Marketing Executive
- Corporate Manager
- Trials Executive
- Consultant